The Complete Guide to Graphic Design Curriculum

Table of Contents

1. Introduction to Graphic Design

2. Core Content Areas

   • 1. Fundamentals of Graphic Design

   • 2. Typography Mastery

   • 3. Design Principles & Color Theory

   • 4. Tools & Equipment

   • 5. Communication Design

   • 6. Printmaking Techniques

   • 7. Book Design

   • 8. Digital Design (CAD)

   • 9. Package Design

   • 10. Graphic Design Business

3. Assessment Framework

4. Key Takeaways

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Introduction to Graphic Design <a id="introduction"></a>

Graphic Design blends creativity with technical skills to communicate visual messages. This comprehensive guide breaks down the essential competencies from typography to digital design for students and professionals.

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Core Content Areas

1. Fundamentals of Graphic Design <a id="fundamentals"></a>

Competencies:

• Define graphic design and compare it to other visual arts

• Explore career paths (e.g., branding, UX/UI design)

Key Concepts: ✔ Difference between careers and vocations ✔ Industry applications

Activity Idea: Research and present on a graphic design specialization

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2. Typography Mastery <a id="typography"></a>

Skills Developed:

• Anatomy of typefaces (serif vs. sans-serif)

• Letter spacing and kerning

• Typeface classification

Hands-On Project: Design a wordmark using proper spacing techniques

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3. Design Principles & Color Theory <a id="design-principles"></a>

Critical Topics:

• Color wheel relationships (complementary, analogous)

• Elements: Line, shape, texture

• Principles: Balance, contrast, hierarchy

Class Exercise: Create a poster applying the rule of thirds

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4. Tools & Equipment <a id="tools-equipment"></a>

Essential Tools:

• Traditional: Linocut tools, screen printing frames

• Digital: Graphics tablets, Adobe Suite

Maintenance Tip: Proper cleaning of screen printing meshes extends their lifespan

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5. Communication Design <a id="communication"></a>

Processes Covered:

1. Design thinking stages

2. Visual storytelling

3. Critique frameworks

Case Study: Analyze effective infographic designs

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6. Printmaking Techniques <a id="printmaking"></a>

Methods Taught:

• Relief printing

• Frottage

• Photographic screen printing

Workshop Idea: Create a limited edition linocut print series

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7. Book Design <a id="book-design"></a>

Skills Developed:

• Layout composition

• Binding techniques (saddle stitch, perfect binding)

• Jacket design elements

Project Example: Design a poetry book with custom typography

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8. Digital Design (CAD) <a id="digital-design"></a>

Software Skills:

• CorelDraw interface

• Vector vs. raster graphics

• Digital mockups

Industry Insight: How CAD revolutionized packaging design

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9. Package Design <a id="package-design"></a>

Key Considerations:

• Functional requirements

• Brand consistency

• Sustainable materials

Design Challenge: Reimagine a common product's eco-friendly packaging

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10. Graphic Design Business <a id="entrepreneurship"></a>

Entrepreneurial Skills:

• Costing and pricing models

• Client acquisition

• Portfolio development

Pro Tip: Use social media to showcase your design process

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Assessment Framework <a id="assessment"></a>

Cognitive Levels Weighting:

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Key Takeaways <a id="key-takeaways"></a>

1. Core Focus Areas:

   • Typography (15%) and printmaking (16%) carry the heaviest weighting

   • 55% of assessment tests applied skills and critical thinking

2. Industry Preparation:

   • Balanced training in both traditional and digital techniques

   • Includes business fundamentals for freelancers

3. Teaching Resources:

   • Adobe Color Wheel

   • Thinking with Type by Ellen Lupton (Typography reference)

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